Provus, provides end to end solutions regarding loyalty card applications and gift card applications for firms in order to carry out effective development of customer action plan stages and saving, analyzing customer behavior.

Provus, provides firms located within the retail field with turnkey solutions regarding the loyalty card and gift card applications and also manages all types of software and hardware infrastructures related to these operations for the firms which it delivers such services.

Loyalty card and gift card applications developed by Provus, can be personalized according to every firm, they are flexible, parametric, and fully developed by the software team of Provus and they are delivered through the software and hardware infrastructure which is formed according to these demands and kept open to development.

Firms are able to access and update their own customers information via web based applications according to the criteria of the related firm’s campaigns that are carried out, detailed reports are prepared and the effectiveness of the campaigns can be measured. Information involved with the reduction periods and the choices of the customer’s product and time are analyzed as part of the firm’s decision support mechanism.

Firms with loyalty card applications;

• They remember what the customer buys
• They remember the customer
• They develop customer specific behavior
• They can market he correct communication with customers
• They can recommend the customer the correct product
• They can communicate with the customer via the right channel

Firms which use the Provus loyalty card application;

• They can see the customer profile
• They can follow the purchasing habits
• They can form customer groups
• They can develop customer or customer group specific behavior
• They can make joint promotions
• They can organize campaigns
• They can measure campaign results
• They can see transverse sales opportunities

Firms with gift card applications;

• They present the tool for giving the customer contemporary gifts
• They can reach a new customer potential
• They can transform new customers into permanent customers
• They can issue individual specific cards with visual aspects and messages
• They can present Standard cards with limits